our work
Our award-winning public work demonstrates execution quality and the impact it has on our clients’ business. Our confidential projects — which constitute the majority of our business — focus on the strategic layer where cultural intelligence creates the most leverage.
Stop drowning in data without meaning. We filter out short-lived online memes to focus on macro-cultural shifts, helping your brand invest resources efficiently and connect authentically.
44 countries. 47 languages and dialects. True cultural intelligence requires boots on the ground. Our real-time insights are delivered by native experts who live inside the local cultures you want to reach.
We sort through the noise of internet subcultures to find the exact behavioral data and emerging trends that intersect with your brand. We don't just track what's happening. Lines of code and cultural context are translated into strategic foresight.
Decode cultural signals. Maximize Relevance.
Embedded Cultural Intelligence
1021 integrates directly into your workflows, platforms, and teams. With custom road maps and validated API data sourcing, we act as the data-driven cultural co-pilot your ecosystem needs.
- Trendscoring
- Signal validation
- Signal vs. noise tracking
- Rapid trend response
- Global data sourcing & validation with customized API
- Category and portfolio prioritization
- Consumer/user behavior analysis
- Claims validation & competitive positioning
- Global-to-local trend migration
- Audience-specific content road maps
- Product innovation road maps
Social Intelligence & Architecture
From content creation to community management, 1021’s content architecture and channel management expertise maximizes organic content performance.
- Social audits
- Brand voice for Social
- Content strategy
- Platform strategy
- Campaign strategy
- Brand stories
- Content architecture
- Activation playbooks
- Community management
- Social listening
- A/B testing
Audience Intelligence
We bridge the gap between brands and the fragmented world of modern subcultures. By combining deep behavioral data with audience intelligence, we map intersecting fandoms and build high-fidelity target personas to help your brand show up authentically where passion lives.
- Audience Mapping
- Cross-platform ecosystem mapping
- Subculture identification
- Cross-fandom marketing
- Psychographic and affinity profiling
- Fandom journey tracking
- Predictive persona modeling
- Fandom intersection strategy
- Authentic integration playbooks
- Strategic partner and influencer sourcing
Metadata Intelligence
Great content is only powerful if it can be found. We transform overwhelming media and music catalogs into hyper-discoverable, engaging experiences through expert curation, semantic tagging, and rigorous metadata optimization—helping you unlock hidden assets, clean up data clutter, and keep audiences deeply engaged.
- Music and media disambiguation
- Enhanced metadata enrichment
- Smart catalog structuring
- Contextual discovery and playlist curation
- Algorithmic optimization
- Generative engine and LLM optimization (GEO) for media
- Vector embedding alignment
We have a 10+ year track record of delivering global consumer and market insights to the world's largest brands, including YouTube, Snap, Amazon, and a few others you may have heard of.
